In 2020, the quantity of content on the Internet is increasing exponentially every month. In the US, in 2020, people spend an average of 4-5 hours a day on mobile apps watching content. With such a load on human perception, even the most interesting idea can be invisible and not perceived by a person. The reason for this is insufficient visualization of the project content.
On November 9, Roman_D was proposed to make a contest to create the best video that will present Free Ton on various media resources. The idea behind the contest is to increase Free Ton’s presence on YouTube and other video platforms. Such a contest should be a big step towards the mass adaptation of Free Ton.
The contest passed according to a system in which there is no first, second, or third place. The remuneration is distributed based on the average score from all judges. The fixed remuneration corresponds to this assessment. More about rewards:
The difficulty level of this contest is 8.
Today we will see the 10 best videos according to the judges. These works will represent Free Ton on various media resources. To understand the distribution of marks from the jury, let’s take a look at the terms of the contest:
• Videos must be between 60 and 120 seconds.
• Mandatory parts of the video: project history, key features, plans for the future. It is necessary to show the history of the project creation and what tasks it solves.
• Video format – Storytelling
• Legal background music and/or voiceover
• It is allowed to use CGI graphics
• Sound – high-quality soundtrack and/or music
• Creativity – fresh ideas and/or techniques are used in the video.
• Quality animation/effects – the video is pleasant for visual perception
• Memorability of the FreeTON brand – the brand is easy to remember, the story can be retold in words.
• Viral effect. The general impression of the video is that the video evokes emotions and you want to watch it.
As usual, we asked one of the W&D Subgovernance juries to comment on each work from the TOP-10.
10th place. Videos of the tenth and ninth places scored the same number of points – 7.12. But in this contest, the order of places does not affect the reward. Therefore, we will tell you about the winners in ascending order. This job is my personal favorite. Brilliant idea, everyone must see it.
Jury comment: “The most extraordinary application of all. Excellent and talented musicians, excellent editing. Deserved reward. “
Link to work: https://firebasestorage.googleapis.com/v0/b/ton-labs.appspot.com/o/documents%2Fapplication%2Fpdf%2F42ze880jipekia0rdeu-FreeTon%20Music%20Video%20Artists%20and%20Lyrics.pdf alt = media & token = fb008774-91cc-4b4d-93a3-1896947b85c3
9th place. The video by author @maria_romanova_art also scored 7.12 points. The work fully reflects the design and style of Free Ton, with an excellent soundtrack and transitions.
Jury comment: “Great style and animation, you can feel the spirit of Free Ton. All the necessary information is present, the video is interesting to continue watching, I want to follow the link after the video. “
Link to application: https://firebasestorage.googleapis.com/v0/b/ton-labs.appspot.com/o/documents%2Fapplication%2Fpdf%2Fu44korfkraqkiemgxw3-Free_TON_video_Romanova.pdf?alt=media&token-e75e48-38 9f62-a53ba7efa6fd
8th place. The application from user @Knyazev_Platon scored 7.15 points. The video is made in light colors, with voice support.
Jury comment: “I think that the voice of the announcer is simply necessary for the correct presentation of information to the user, otherwise his attention is much more difficult to keep. The video has great animations and designs, the narrator has a great voice and well-written text. Everything is super “
Link to the author’s work: https://firebasestorage.googleapis.com/v0/b/ton-labs.appspot.com/o/documents%2Fapplication%2Fpdf%2Fpylxtipkhkhkidec1fh-%D0%BF%D1%80%D0%B5% D0% B7% D0% B0% 20% D0% B2% D0% B8% D0% B4% D0% B5% D0% BE.pdf? Alt = media & token = d26d59b4-0073-4024-94de-25076dd9918d
7th place. Work by @danoneo with 7.23 points. One of the most unusual works done in dark colors and using 3D graphics.
Jury comment: “I was very surprised to see this type of video, and then I caught myself thinking that I was very interested in continuing to watch it, although a minute had already passed. An unusual idea and a very cool implementation, well-deserved marks. “
Link to work: https://www.youtube.com/watch?v=z_AkV_2UTgc&feature=youtu.be&ab_channel=Da
6th place. User claim @ val6666. The average score of the application is 7.33. A video in the style of creating animated drawings, showing step by step how Free Ton was created and what problem it solves.
Jury comment: “I really like this presentation. All information is delivered sequentially while using very eye-catching graphics. ”
Link to work: https://drive.google.com/file/d/1lepXCnmoayEGU69y4NZc2OM4ZRgzQOZz/view
5th place. The work in the 5th place scored the same points as the application of the participant in the 6th place. Video from user @diezu. Bright and neo casual visuals along with a pleasant voice of the announcer.
Jury comment: “Excellent work, attracts attention and stays in memory. This is exactly what you need. “
Link to work: https://drive.google.com/file/d/1wuxO7mkwEiTtwJyDkodHn63b1Yf4SNDX/view
4th place. An application that scored 8.25 points. This work was also done by the user: @ val6666. Interesting solutions in infographics and beautiful visualization of transitions in the Free Ton style.
Jury comment: “The work contains all the necessary information, the editing was done with excellent transitions. The video is remembered and encourages you to follow the link. Modern and stylish. “
Link to work: https://firebasestorage.googleapis.com/v0/b/ton-labs.appspot.com/o/documents%2Fapplication%2Fpdf%2Fvlue1tpi40hkiezuxmf-Submission%202.pdf?alt=media&token=88d0181b-8335 43ed-92c5-571949af271e
3rd place. The top three, according to the jury, were opened by the well-known user @michael_kabanov. Once again, Mikhail submitted an excellent application and took the TOP-3 in the contest.
Jury comment: “Professionally executed, high-quality work. I really liked the moment with inserts from webcams, the video shows how much desire and effort was invested in the launch of the project and its development. Great design and transitions. Deserved mark. “
Video link: https://www.youtube.com/watch?v=K-jvWl8G1-M&feature=youtu.be&ab_channel=MichaelKabanov
2nd place. Video by @papsan. The work scored 8.50 points. The work contains interesting graphic design solutions, superbly composed text for the announcer, and all the necessary information from the tasks for the contest.
Jury comment: “This video is one of my personal favorites. The graphics are so cool that I want to revise the work. The announcer is also very suitable here. A strong, professionally executed application. ”
Video link: https://www.youtube.com/watch?v=gi47M7hE1yg&feature=youtu.be&ab_channel=PapsanLysenko
1 place. The winner of the contest and the absolute leader in the number of points. User @pugamuga, his application scored 9.06 points, the only one who crossed the ninth step out of ten.
Jury comment: “This video was one of the first I watched, the fourth or the third application. It was just an unreal feeling to see what potential a project could have if reinforced with the right wrapper. It is thanks to this wrapper and this type of narration that users will come to Free Ton. Deserved victory “
We don`t place the picture from the 1 place video, because everyone should watch it by itself.
Winner video link: https://www.youtube.com/watch?v=jq9wxDjqIf8&feature=youtu.be&ab_channel=Pugamuga
These are the results of the Free TON Video Explanation v.1.1 contest. Of course, the 10th entry has every right to be called one of the most talented Free Ton ideas of all time. But also videos in the first three places can be used on all video resources and attract a huge number of users. Thanks to all the participants for their work!